Quick reflection on the last 3 days:

1. Came into the week with a desire to want to tap more into distribution channels now that I felt confident about the app's value proposition.
2. Simple conclusion: It worked, we broke all prior records.
3. Insight: Over the last few weeks I've had countless discussions with folks about whether improving the wallet UX will actually make a difference in engagement. I've also had many people suggest to me that it is over for Kiwi and that there's simply no market. I disagreed. I still disagree.
4. A reflection: We've actually never really earnestly tapped into distribution channels as much as with implementing a pretty decent FC mini app because simply I also felt like the app wasn't ready for prime time. A lot of stuff was broken and even the feed wasn't working. I now have more confidence about delivering the core value prop. It also came after simply removing a ton of features that hadn't panned out the way we wanted.

Now the question is how to keep momentum going

Keep yapping. Caring. No one will care. Until they do. 

Seeing you care and move. Makes other people care and participate. 

GL. 

(Every great idea was DOA for the haters. (From a cynic))