@speakup
Dubai chocolate, I do not get this one, still insightful read
FOMO crosses everything..
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Fear of missing out is strong in the country’s collectivist culture.”
It may also reflect the economic mood. During slowdowns, consumers often turn to small indulgences. The ratio of Seoul home prices to income has nearly doubled over the past decade. Against that backdrop, a premium cookie becomes a manageable treat, Jeon says. For young people in particular, living in a highly competitive society, affordable luxuries can provide emotional comfort.
https://giftarticle.ft.com/giftarticle/actions/redeem/6ed6668a-94b4-4e40-9ae7-3e85d25b8c07
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