Every marketer knows that web3 data is both a goldmine and a headache! π€― And even more so when you're analyzing user behavior across hundreds of projects and chains! @squidrouter faced this exact challenge, with insights scattered across multiple blockchains β until they found a solution with Safary's analytics platform π¦ We sat down with Bergen, Squid's Product Marketing Lead, who shared 5 key lessons that every growth leader should knowπ 1. Unified Data is Essential for Scale Squid, a platform to swap tokens between blockchains in one click, is integrated with over 400 projects across multiple chains. Their growth has been amazing, but that presented some real challenges on the data side. Historically they relied on blockchain explorers like Axelarscan to get a snapshot of activity, but it didn't offer them the full picture. Manually gathering data from different explorers was time-consuming and incomplete. Safary's platform filled that gap
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Excited to announce the Onboarding Olympics on Jokerace! Brought to you by Sam from Safary Batch 7 π¦ β This unique contest is about celebrating the most innovative and impactful crypto marketing campaigns & activations from the past year. β If you've seen a campaign that sparked massive growth, turned heads with its creativity, or set a new standard in the space, we want to know! β Submit your top picks, and let the community decide who earns the Gold, Silver, and Bronze medal in web3 marketing excellence π₯π₯π₯ β This is your chance to showcase the teams pushing the boundaries of crypto marketing β and earn some serious bragging rights π₯ β Submissions are open for just 2 days. Nominate the best onchain: jokerace.io/contest/base... β Let's celebrate the best in onchain marketing βοΈ
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Forget conversion rate optimization and marketing KPIs, just please tell me the company makes money somehow
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