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https://opensea.io/collection/zorbs-eth
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Redphone
@redphone
1/ I generated $19,800+ in market cap and 3,000+ transactions after a month of posting daily on @zora $ZORA. Here's how it works and some degenerate thoughts on the experience ๐Ÿงต๐Ÿ‘‡
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@redphone
2/ For the uninitiated, Zora is like a crypto-enabled Instagram. It creates tradeable tokens on your behalf with every post. A coinโ€™s market cap then acts like signal, helping to surface the best/most visible posts on the platform (highest market-cap coins on Zora shown below)
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@redphone
3/ Each post has a supply of 1 billion tokens, which means my posts alone have birthed 31 different tokens into the world with a combined supply of 31 billion. HELLO, DISPERSION ๐Ÿ˜… (explorer screenshot of my first zora post, TABULA RASA, below)
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@redphone
4/ The idea here is that users donโ€™t just click โค๏ธ when they like a post, they actually spend some dollars to collect it into a publicly-viewable wallet (some of my holdings, which Iโ€™ve collected appear below).
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@redphone
5/ My personal zora stats after 31 days: ๐Ÿ‘‰ Total number of posts: 31 ๐Ÿ‘‰ Aggregate holders: 596 ๐Ÿ‘‰ Txs generated: 3,227 ๐Ÿ‘‰ Combined market cap of all my posts: $19,801.62 ๐Ÿ‘‰ Combined volume: $43,342.96 ๐Ÿ‘‰ Creator earnings: $190.64
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@redphone
6/ All right, now itโ€™s time for my takeaways on the experience (in no particular order):
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@redphone
1๏ธโƒฃ I find it kind of mind-boggling that my posts have generated over 3,000 txs on Base. This is what it looks like when you fade crypto into the bg and make it as easy as using Instagram. If they find true PMF, Base transaction vols will truly go parabolic.
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@chaplino
Why does a like need to be a transaction? And why is creating that type of artificial transaction โ€œdemandโ€ a good thing for Base or any other network. Thoughts appreciated
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@redphone
I'd invert this and ask why shouldn't it be a transaction? Txs are open and on-chain. Since "likes" are free, they're bot-able/game-able. Minute costs on txs limit spam and could enable interesting super-primitives to be build on top (i.e. agents that use tiny buys for actionable trading insights, for example). Already, "likes" act like a sort of "soft transaction" indicating social signaling, attention-capture, and noteworthiness. Zora turns them into hard txs that are on-chain (rather than living on a trusted centralized api).
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