gonna start a home renovation company that targets millennial renters with tons of cash but still trapped in shitty places because the housing market to buy is so unhinged

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you could do a lot of slick renos in an apartment for like $50-100k

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yeah but the main issues in these shitty units are either hardware like fixtures and lighting or structural issues like paper thin walls/floors.

decor is easy if you have a good eye, millennials are good at that part. only gets you so far though.

plenty of millennials out there with 1-500k in cash who can’t afford to buy according to the bank so are stuck in this weird middle state of renting but wanting better.

Can probably go a long way with just high quality interior decoration

with that budget you can probably cover some combination of these four areas:

- kitchen: cabinetry, floor tile + backsplash, counter, lighting

- bathroom: shower + fixtures, floor tile, mirror, counter + vanity, lighting 

- living area: lighting fixtures, switch and outlet covers

- bedroom: loft bed for extra space, lighting fixtures 

prioritization really depends on the deficiencies of the unit