@pfista
The clearest problem to me is universal identity
email is antiquated, cumbersome, and poor ux. there are stories of being locked out of google and icloud.
there's an opportunity here for farcaster as protocol to be the new identity layer for the internet (with social graphs built on top). the interoperability with payment rails is a huge plus
i agree consumers do not care, which means that you need to focus on selling the protocol to every new social app that is being built out there
which is more so getting into tactics, and I don't really have a good idea either
https://warpcast.com/pfista/0xc9a3c159
https://warpcast.com/dwr.eth/0x61b2d88e