"Apple doesn't have their own LLM. They can't innovate."

They also don't have their own search engine yet they make $20B+ a year from search.

Lesson in there.

The Search/Safari/Chrome rabbithole is super intriguing. There’s a lot of industry and regulatory fighting over facilitation of primary browser experiences that goes way outside the UX perspective, over seemingly “trivial” things like who’s set as the default where, etc. to the point there’s antitrust considerations. 

Super fascinating, anyone curious should give the 2024 December Reuters bit a read:

The Search/Safari/Chrome rabbithole is super intriguing. There’s a lot of industry and regulatory fighting over facilitation of primary browser experiences that goes way outside the UX perspective, over seemingly “trivial” things like who’s set as the default where, etc. to the point there’s antitrust considerations. 

Super fascinating, anyone curious should give the 2024 December Reuters bit a read:

https://www.reuters.com/technology/apple-seeks-defend-googles-billion-dollar-payments-search-case-2024-12-24/