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In the latest blog post, @jonathancolton dissects the essence of Product-Led Growth (PLG) within the context of Web3, exemplified through Farcaster. The key takeaway is that traction often does not stem from individual features, but from deeper connections, shared narratives, and community-driven engagement. Recognizing urgent personal needs, such as the desire for community and visibility, can unlock significant growth. Ultimately, success relies on understanding how networks operate, driving value through collaboration and interaction rather than conventional marketing.
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