@monteluna

If I were Chief BDSM (Business Development, Sales, Marketing) Officer of Farcaster for 6 months: I believe most of the frustration with builders and lack of support is really attributed to app store policies from the FAANGs. The sad reality is Farcaster is still in a position where it can be nuked from orbit, and they just don't have the capital to fight an Apple or a Google like Epic did. So how does Farcaster massively grow as a social network? "We recreate Farcaster in the aggregate." Farcaster's strength is it's a social network platform that's open and can compose with anything, but you don't want to be a single social network. We need hundreds, if not thousands of small apps, that integrate Farcaster. We win in the aggregate and sell to teams not the idea of mini-apps within the system, but integrations where every application or community can get this substrate immediately by doing "yarn install farcaster". Existing Apps: 1. I would give @sayangel $5M and tell him to build a new PWA to make Livecaster it's own dedicated system. Everyone should be able to build an event or local chat. What's cool is people have built AIs that tap into these feeds, and users instantly get access to trade and information bots in the chat. He doesn't know it yet but he can be a sort of "public Telegram" where people can meet and discuss topics in real time, powered by the system of existing AIs. 2. @vrypan.eth would instantly get $10M to support building the post-AI CNN + social + prediction market integration. As social scales we need AI summaries and chats, with prediction markets built in. Users need real news, and /politics and Reddit have shown we can deeply integrate chat into news, and at scale it needs AI to bring order to the chaos. Personally I'm still a user of RSS, but the Farcaster is RSS vision needs at least a first iteration of the world's first AI news agent that aggregates relevant information for users. 3. $15M for a team of integration engineers and more bizdev to go out into the world and at least get them to automate posts on farcaster. CNN. Fox News. FT. All of these should instantly have an automated post on Farcaster every time they generate new content. This would instantly give them a Discuss like experience for next to nothing, but there's almost no chance they will build it themselves. Every news site should post to Farcaster first. Many of them have given up with RSS and have a guerilla army to post on Twitter and Reddit and many have to pay for boost. Farcaster is free, but they won't do the legwork of building the automations they need to just run in the background and simply post a link. Communicating the fact that Farcaster should be their first choice as a news aggregator will cost time and money, but it's a no-brainer since it's an open blockchain. 4. $20M to really build out the right type of system to win in the aggregate, and allow builders to integrate Farcaster into their own apps. Every app can have a deep social experience on Farcaster as a platform. Bracky is showing this. Why doesn't Robinhood have a Farcaster integration? Why doesn't MarketWatch? Why doesn't ESPN? CNN/Fox/FT? Token: Farcaster needs a token already. No more hiding it. Snapchain needs to be proof of stake, and users need to pay for casts. Tokenization is a necessary component for being a global system since you need an army of users. We need Farcaster Marines to help go out, on-board their friends, and get them to help integrate the system. The current crop of mini-app devs are bleeding funds keeping their servers running, but with a proper token, you can start to do things like real grant funding to bring major players on the system. Major players as well can jocky for validators in a Berachain like style where they buy equity in the system to keep uptime, and earn fees on casts. In their apps they can default tip their business, and proof of stake means they can at least add an initial onboard of less than $1 and just tack it onto CAC. Totally justifiable. To get major brands onboard you have to throw them a bone. Yeah, 15% token distribution to partnerships. CNN gets it's own validator. Fox gets one too. Mini-Apps in General (The Aggregate Thesis): All of this is pointing out Mini-Apps are a mistake. No one can fund teams with a 100K DAU set, where in 2024 there were 80K. You need to be growing at 40% plus a year to even be relevant, and the customers are capped. Yeah, yeah, TBA, but that's fool's gold. Coinbase is just one of many that need deeper integration. We need to fund teams to get professionals to build their own dedicated apps and integrate farcaster on them and build out their own experiences using Farcaster as the social engine. There needs to be a Brazil Farcaster app. There needs to be a Singapore Social. We have all these developers and they're just making NFT mints on testnet chains just to receive no-airdrops. Put them to work. Go build me the social network for your local city. Here's $10K worth of token equity in grants to do it. End: Farcaster will never grow beyond 100K users. It shouldn't to get to 10M DAUs. It's too expensive. Too clunky to service everyone with their own interfaces. It would take a project management unit the population of NYC to make it work. Farcaster as an app should die. We need 100 apps with 100K users. This is how you beat appstore restrictions and grow so large no one can stop you. "We recreate Farcaster in the aggregate."

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