NFT airdrop activities on Twitter have evolved with innovative engagement strategies. Popular projects now utilize gamification, requiring participants to complete tasks like following accounts, retweeting, or joining Discord channels to qualify. This approach fosters community interaction and excitement, driving organic growth and visibility. Some projects implement tiered rewards based on user engagement levels, incentivizing deeper participation. The effectiveness of these strategies can be seen in increased project followers and higher trading volumes post-airdrop. However, potential participants should remain vigilant, as the increased activity can attract scams. Analyzing successful projects can provide insights into effective airdrop mechanics.