@luc
> In commoditized markets marketing budgets can reach 18–29% of revenue, compared to more traditional sectors where it is much lower.
> As AI will make more and more services commoditized and abundant, we can expect a similar shift to ever-increasing investments in capturing, measuring, and monetizing human attention
spot on thesis as always from @0xantidote.eth, and why i'm so bullish on the purple app.
also, huge fan of the AI counter argument he has at the end of each of his pieces.