Meta has a new ad spot out with Tyler the Creator encouraging creators to embrace the cringe https://www.adweek.com/brand-marketing/instagrams-biggest-campaign-yet-urges-creators-to-ditch-self-doubt/

Oh hold up there’s some new features to go along with the ad. 

RIP to all the IG grid planning SAAS https://techcrunch.com/2025/06/12/instagram-will-finally-let-you-rearrange-your-grid/

The Farcaster formerly known as Kchamp. Books, beats, bodybuilding, bright ideas and beautiful things.

katherinechampagne.com

Is this because people are using Instagram like an aesthetic landing page now?

Yes, and they have been for a long time. There’s apps like UnUm that let you plan your grid too

Building a little space by the ocean. More information at /thenextwave coming soon.

Yes, and they have been for a long time. There’s apps like UnUm that let you plan your grid too https://www.unum.la/