@jake

The $QR thesis (partial): 1. ATTENTION is upstream of VOLUME. VOLUME is upstream of MARKET CAP. 2. ATTENTION is fleeting. Therefore, VOLUME & MARKET CAP are fleeting too. 3. Hype cycles are attention cycles, and most memecoins only get one big one. Some get two. The best get a few. 4. For example, $DRB is currently enjoying its third attention cycle (see chart below). You can see the attention cycles in the volume and the market cap. 5. Inevitably, attention fades once it hits a peak. Then the question becomes whether there will be another cycle, and how far the market cap will fall between cycles. 6. $QR is an honest attempt to make a memecoin with so many cycles that it could potentially persist forever. 7. The way we do that is by redirecting the $QR to something new every day, so that it never gets old. We recognize that attention is fleeting so we do not try to hold it one thing for more than one day at a time. 8. The thing of the day is determined by the winner of our daily auction @qrcoindotfun, who pays to control the $QR for a day, in order to drive attention to something. 9. Revenue from the auction can then be used to fund initiatives to promote the token, to pay people for their attention with micropayments, to buyback $QR, etc. 10. We acknowledge that attention is fleeting and we view this as the fundamental problem with memecoins, in terms of their inability to hold persistent value. 11. Our solution was to create a memecoin which would drive attention to something new every day through the most widely understood redirection method in the world, a simple QR code. 12. But not just any QR code. A special QR code. 13. The $QR coin.

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