@jake

Remember the nick shirley coin? Launched 20 days ago, it peaked at $15M. $QR, launched 11 months ago, just flipped it. Why? Because attention is fleeting. Nick Shirley is great. Zora is one of the most forward-thinking organizations in crypto. Creator coins can work. But it doesn't matter whether it's a creator coin, a memecoin, an appcoin, or whatever. All of these coins behave similarly, if you think about them fundamentally. Because their valuations are downstream of their volumes which are downstream of their attention. And NO ONE has proposed a solution for the fundamental problem that attention is fleeting, so valuations are fleeting, for all of these coins. Think about it. How many coins have actually gone up and stayed up? Compared to the infinite number which have peaked and crashed. Of course, $QR could fail, but at least we have a thesis. To address this problem directly, and to face it head on. We accept that attention is fleeting. As such, we do not attempt to hold anyone's attention on one thing in perpetuity, let alone everyone's. The $QR coin is a means for attention, not an end. The $QR literally redirects to a different link, every day, as determined by the winner of our daily auction @qrcoindotfun. This way, it is always current, always relevant, sometimes more than others, but it never gets old. It is not the current thing. It is not the latest meta. It points to the current thing. It pairs with the latest meta. That's why $QR has been the #1 trending mini app on Farcaster every day for the last 2 weeks, nearly a year after it originally launched. It's why it's still a top 10 clanker by market cap, despite tens or hundreds of others which have passed it but then fallen below it since we first launched. That's why we flipped nick shirley today. $QR is an experiment in human attention, built around a coin with a practical thesis as to why it could never die. We're almost a year into this thing. We call it "the onchain attention machine."

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