@jacopo.eth
Can confirm from /appcon: we desperately need better ways to explain “why crypto / why Ethereum” tailored to each audience.
- Artists care about provenance, immutability, new forms of art and staying connected with their fans and customers.
- Merchants care about higher profits and new markets.
- Creators care about owning their content and social graph.
- Everyone sees it as risky and needs to understand the basics first.
The window to capture attention is short — often just a few minutes before you lose them.
This is really hard. We need more focused resources tackling this exact challenge — and many more people actively onboarding users onchain.
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