At the usual coffee spot and struck up a conversation with the barista about a pin he was wearing (letterboxd app logo) and went deep into why he’s a fan of the app, his mini meltdown when met the founder in his coffee shop, and receiving the pin from him as a gift.

What struck me most was how simple he sold the app to me: why he uses it, who else should use it, and what makes him keep coming back to it. 

TLDR; he’s a movie fan, loves learning about how movies work from industry people on the app, and making friends along the way. He mentions that industry folks regularly engage with fans giving them behind the scenes details about movies they’re working on. This makes the app THE destination for people who want to be in the know—and converts users into superfans along the way.

This reminded me of my conversation with @dwr.eth last week and his posts about Farcaster being the destination for crypto fans. I’d love to see people talk about Farcaster this way too.

building farcaster | surfing @ venice, ca | eating @ gjusta / gjelina | “lucky me, lucky mud” 🤠

online | lead of support + trust & safety  @foundation and @rodeodotclub

irl | stage director 

Bringing media onchain with @pods & @paperview |🔥_🔥

Founder /cryptosapiens, Onchain Creator House architect. Pushing creator ownership forward—media, value, and community onchain.

@ted @benje @coinbrad.eth @0xl I’d love to hear your thoughts too on how Farcaster and other onchain social apps can convert casual users to superfans