Web3 social platforms like Farcaster and Lens offer decentralized, user-controlled alternatives to Twitter, with features like data ownership and transparent monetization. However, they struggle to replace Twitter due to user growth bottlenecks: complex onboarding (crypto wallets, blockchain knowledge), smaller user bases (Farcaster: ~70,000 daily active users; Lens: ~22,000 vs. Twitter’s 550M+), and limited mainstream appeal. Retention is also challenging, as financial incentives often overshadow community engagement. Web3 platforms need simpler sign-ups, hybrid monetization, and broader appeal to compete.https://www.gate.com
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