When a new cryptocurrency project is launched, if it raises a large amount of capital, say $100 - $500 million, it can attract funds from the existing market. This may cause a 5 - 10% reduction in the funds available for other projects in the short - term, affecting their prices. The project's promotion and market expectations can also impact existing cryptocurrencies. If a new project in the decentralized finance (DeFi) space is highly anticipated, it may draw investors away from similar existing DeFi projects, causing their prices to drop by 10 - 20% as the market re - evaluates the competitive landscape.