Gabe Einhorn (gabeeinhorn)

If you’re looking for an apartment in the USA, sign up here ASAP: https://www.vryfiexchange.com

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Last night we set up a live podcast on the red carpet at the RED Awards. Nobody had ever done it. Bob Knakal sat down with us. The GOAT of NYC real estate. My mentor. Doing what nobody's done is how you sit with people nobody else sits with.

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Week 50. 50 weeks of DMing strangers and turning them into real life relationships. I'm dedicating this one to 4 of my mentors in the real estate game. Bob Knakal. Cory Zelnik. Ken Ashley. James Nelson. Each one of them started as a LinkedIn DM that I had no business sending. And last week at the StripMallGuy Real Estate Gala, all of us ended up in the same room together. 100 stories up at the Edge in Hudson Yards. I looked around and realized… this room exists because I sent 4 cold DMs that I almost talked myself out of. 50 weeks ago I started this series because I believed LinkedIn could be more than a feed. It could be the start of real relationships. 50 weeks later, I have an entire family in this city because of it. If you're sitting on a DM you haven't sent, send it. The worst that happens is they don't reply. The best that happens is they become your mentor. Week 50. From DMs to Real Life. Bob, Cory, Ken, James, thank you for everything. 🙏

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Can you win this $10,000 challenge? I’ll prove why you need VryfID

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My stress levels are high right now. Pitches. Panels. Rejection. Second-guessing everything. Some days feel like I’m carrying the weight of the whole startup on my back. But this is what building from scratch looks like. Most answers are no. Every no gets you closer to yes. If you’ve been here before — advice?

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A landlord I know lost $38,000 to a fake tenant. Everything checked out. Pay stubs. Bank statements. References. Turns out all of it was AI-generated. The employer didn’t exist. The bank account had been closed for 2 years. The references were burner phones. The scary part? He did everything right. AI doesn’t make bad documents anymore. It makes perfect ones. That’s why we built VryfID — a trust layer where identity, income, and documents are verified at the source, not uploaded or emailed. Fraud is evolving. Verification needs to evolve too.

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From DMs to Real Life — Week 42: Scott Harris We first met at the AIPAC Real Estate event last year. We stayed in touch. Scott’s been in the NYC real estate world a long time. He’s seen cycles, deals, chaos, everything. But the line he said that stuck with me had nothing to do with closings. “When you start in real estate — or any business — build your business on the back of caring about people.” That’s it. In an industry obsessed with volume and transactions, that mindset is rare. And he lives it. Since I started breaking into NYC real estate, he’s been one of my biggest supporters — not because he had to be, but because that’s who he is. The best people in this business aren’t just sharp. They’re good at people. — This is my weekly challenge to turn one LinkedIn connection into real life. Let’s make LinkedIn human again. Who’s the most genuine person you’ve met here? 👇

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