@esdotge

BRND Weekly 24–25 Leaderboard Evolution — This week brought a noticeable cooldown in activity: podiums and votes across the Top 10 decreased, likely reflecting a quieter week on Farcaster as attention shifts toward the new wallet‑centric focus rather than the social layer. Even so, BRND continues to evolve behind the scenes, with V2 launching this month and a wave of improvements coming to the miniapp and data layer. @base.base.eth stays at #1 with 126,730 points (‑13.8%), while podiums drop to 2,480 (‑13.4%). Still clearly leading, but with reduced voting volume. @farcaster remains #2 at 74,050 points (‑15.4%), podiums at 2,299 (‑15.1%), mirroring the overall slowdown. @inflynce holds #3 with 27,290 points (‑8%), podiums at 961 (‑5%), showing a softer decline than the leaders. @specuverse jumps from #7 to #4: 17,650 points (+64%), podiums 372 (+53.7%), one of the week’s strongest movers. @bizarrebeast slides to #5 with 16,170 points (‑2.1%) and 823 podiums (‑9.6%), still very stable in the upper half. @farpixel moves to #6: 14,010 points (‑17.7%), podiums 464 (‑10.4%), cooling after earlier spikes. @eggsdotfun sits at #7 with 9,760 points (‑26.3%) but podiums rise to 538 (+7.1%), meaning more participation but fewer points per vote. @degenapp is #8: 6,980 points (‑18.9%), podiums 402 (‑18%), aligned with the general downtrend. @bankr rises back into #9 with 5,180 points (‑7.3%) and 166 podiums (‑9.8%), maintaining presence. @farcade re‑enters at #10 with 4,610 points and 170 podiums, a fresh top‑10 appearance after being out last round. Weekly Ecosystem Insights — Total podiums this week: 8,675 Total $BRND points for Top 10 round 25: 302,430 Podiums: ‑10.9% week over week. Change $BRND points: ‑11.7% Overall participation and scoring decreased, consistent with a week of lower social activity and shifting attention on Farcaster. Despite the slowdown, ranking dynamics stayed active: Specuverse made a major move upward, and Remix returned to the Top 10, showing that new and mid‑tier brands can still gain ground even in quieter weeks. Eggs Fun’s increase in podiums but drop in points suggests more distributed or lower‑weight voting, an interesting signal for how communities allocate attention under lower volume. With BRND V2 imminent, these patterns will soon be fully onchain and reflected directly in $BRND‑denominated scores, giving both brands and users clearer, more permanent records of how attention shifts over time. brnd.land

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