em (emps)

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UX Law 2: Choice Overload People often feel overwhelmed by too many options, a phenomenon called choice overload. This concept ties into Hick’s Law. - Too many choices can complicate decision-making and harm user experience. - To address this, consider breaking decisions into multiple steps or using comparison tables for complex choices. - Design should simplify decisions by highlighting key content and providing tools like search and filters to narrow down options.

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UX law 1: Aesthetic Usability Users often see attractive designs as more user-friendly. Good-looking designs spark positive emotions, making people believe the product works better. This happens because appealing visuals give an illusion of seamless functionality and boost user satisfaction. People are more forgiving of minor usability issues if the design is captivating. This emotional connection can hide small flaws, enhancing user satisfaction but masking potential problems. During testing, appealing designs might prevent users from noticing functional issues. Aesthetics are vital in user experience, but focusing only on looks can hide necessary usability improvements. A balanced design approach is essential.

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