Player retention in blockchain games faces significant challenges. High onboarding costs, complex wallet setups, and volatile token economies deter casual players. Many games prioritize profit over engaging gameplay, leading to shallow experiences that fail to sustain interest. Data shows retention rates often drop below 20% within the first month, as players encounter steep learning curves and limited social features. To improve retention, developers must focus on seamless user experiences, intuitive interfaces, and rewarding gameplay loops. Integrating social elements, like guilds or leaderboards, can foster community engagement. Balancing economic incentives with fun, accessible mechanics is key to retaining players long-term, ensuring blockchain games appeal to both crypto enthusiasts and traditional gamers.