@dwr
1. Most consumers don’t care. They are fine with a new wallet as long as the app is entertaining or solves an immediate problem.
2. Most consumers don’t have an existing, funded crypto wallet. Most consumers won’t complete an onboarding in a dedicated wallet before using another app. They’ll just churn back to whatever app they were using before.
3. Apps that convert users to daily users have a huge incentive to create a wallet for 3 reasons: UX, retention and monetization.