Painful lesson for Ego tech post-launch: Traders don't want fair and locked—they want unfair and liquid 24/7.

Ego tech ran into the same barrier as Clout (pre-Believe) and the 10K app:

Be cautious of "fair presales," liquidity locks (which spike sell pressure upon unlocking), and inflated market caps.

Bonding curves are the smarter move—or for a quick pivot, cap presales aggressively (e.g., $10K max).

Two things are true

1. Unfair and liquid 24/7 as a category has tremendous product-market fit. 

2. Unfair and liquid 24/7 is incompatible with building long-term. 

Both exist and serve markets / customers. But a revolution in capital markets they are not.

"Can your startup coin beat Fartcoin?" is the new "Can your hedge fund beat the S&P 500?"

That comparison today makes [fair and illiquid] assets unattractive. Hopefully that changes once companies integrate their coin into their product or distribution in some shape or form, like @pasternak is trying to do with Believe

Founder @10kdotworld.eth, launched $ALEX (first creator coin).

Right, but launching an app that is useful before you add a coin is then important thing here.