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Dan Romero

@dwr

Something I’ve changed my mind on over the last few years: make crypto invisible in the product. When starting work on Farcaster in 2020, the goal was to build a decentralized social networking protocol minimally on top of Ethereum. We shipped an embedded wallet from the first (desktop!) version of the client. We’ve experimented with abstractions like in-app payments and warps (an offchain in-app currency). Ultimately, the market is bifurcated: you either like crypto or you don’t. And if you don’t, you’re not going to use something built on crypto when there are decentralized alternatives that don’t use it. So the new approach is crypto everywhere — but just make it easy to use.
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