@cryptowraith001.base.eth
𝗠𝗮𝗻𝘆 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀/𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗵𝗮𝘃𝗲 𝘁𝗵𝗲 "𝗪𝗘" 𝗽𝗿𝗼𝗯𝗹𝗲𝗺, 𝗮𝗻𝗱 𝗻𝗼𝘁 𝗲𝗻𝗼𝘂𝗴𝗵 "𝗬𝗢𝗨" 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻.
What do I mean?
Many founders/projects only emphasize what their product does.
They don't spend enough time connecting these features with the pain points their prospective customers are facing.
As a result, their customers/users struggle to resonate with the message that they are trying to pass.
For instance, instead of saying:
"WE use an autonomous system to generate passive yield while reducing drawdowns"
Instead, say:
"YOU don't have to worry about manually chasing yield anymore, our autonomous system handles that for YOU"
That way, your message becomes instantly relevant to your audience, and you get their business or patronage.