Expanding on this: initiatives that recognize "builders" can make a big difference for writers + editors by taking care in advance to make it clear that we're on the list of roles who can qualify as builders.

It lets writers/editors know our contributions are seen as valuable, rather than treated as an afterthought.

writers and editors are builders too 💯

My head is spinning with ideas how to support this, hopefully will be able to articulate some of these ideas better after a couple of our proof of concept activations work