@bfg

What psychology and considerations go into choosing a name for your project or business? Well, certainly more than what you think is cool 😄, but that shouldn't be a surprise. If you're curious, I typed down a short summary of the process I used for a recent business name decision ... 👇 https://paragraph.com/@buildbetter/2094-how-i-chose-business-name-psychology-of-brand-naming-and-recall

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