Meliuz Plans to Adopt Bitcoin as Core Treasury Asset
Brazilian fintech firm Meliuz is set to adopt Bitcoin as its primary treasury asset, reflecting the rising trend of corporate Bitcoin adoption in 2025. The proposal will be presented to shareholders on May 6, aiming for approval to accumulate more Bitcoin through operational cash flow. Following the announcement, Meliuz shares surged over 14%, highlighting strong market support. This move positions Meliuz among forward-thinking companies integrating crypto into their financial strategies as they seek resilience against inflation and currency volatility.