@alor
customers are aware of the manufacturing process by other means (brand communication), not by the name of the product. "Hermes" or "Rolls Royce" or "Bugatti" don't tell me anything about hand making process in the name of their products.
a short video of the making process is a wonderful way to communicate it and it's also interesting to watch. but I believe trying to put that message in the name is too technical and you risk to take away the "magic" from it.
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