El Jēfe pfp
El Jēfe
@aceischief
the internet as we know it is no longer just full of people. it's now flooded with bots, deepfakes, and fake accounts, and it's starting to break the systems we rely on from advertising to identity. but at least we have got Humanity Protocol stepping up to tackle these issues Imperva in 2023 made their "bad bot report" stating that over half of all internet traffic now comes from bots, although that percentage includes good bots (like search engines) but also bad ones: – scrapers – fake users – click farms it's all messing with analytics, trust, and even cybersecurity. tbh deepfakes used to be funny in their own weird manner on TikTok but now they’re being used to steal real money. in Feb 2024, a deepfake scam tricked a finance worker in Hong Kong into sending $25M during a fake video call. It’s not the far future it’s happening now.
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El Jēfe pfp
El Jēfe
@aceischief
online ad fraud is reportedly costing the industry billions. reports estimate global digital ad fraud will reach $100B+ by 2025, driven by fake impressions, bots, and spoofed traffic. for marketers and platforms alike, it’s becoming a huge leak. and of course the crypto space isn’t immune. we have sybil attacks, where one person creates multiple fake identities even with KYC, draining value from token ecosystems. up to 80–90% of airdrop claims in some projects are estimated to come from bots or farming wallets. and it's a broken system. meanwhile, on the flip side users feel more out of control over their digital identities. another 2023 study from Okta found 53% of users feel powerless over how their identity is used online and with new data laws like GDPR, eIDAS, and India’s DPDP, platforms have to improve privacy and transparency. we need to verify humans online without sacrificing privacy, freedom, or decentralization and that’s where Humanity Protocol enters.
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Jayne
@jayne
This grind is real habibi
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