Founders

72% mindshare on Kaito. 86,000 followers in 6 days. $3K in community rewards.
Loudio — was it a SHIT or a HIT?


No KOL payments.
No ads.
Just a smart partnership with Kaito.

And it worked.


Here’s what most people missed:

➡️ Loudio is a social experiment, not a product.

Its core thesis? Reward attention, not extract it.


In a Web3 world where creators are punished by platforms and shadowbanned by algorithms, Loudio flipped the game:

It made engagement a currency — and gave it actual value.

By aligning with Kaito, they:

Tapped into built-in trust and relevance.

Avoided paid noise, and focused on earned influence.

Turned passive followers into active promoters.


🔥 But don’t get it twisted:


This model is powerful for buzz.

But if your project wants retention, you’ll need more than virality.

You’ll need utility. Feedback loops. Ownership mechanics.

The real lesson?

Projects that reward attention are winning on a short-term

Projects that transform that attention into value will win on the long term

Loudio didn’t launch a product.


They launched a proof of what’s possible.

And Web3 paid attention.

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Marketing in web3 | Helping web3 founders and brands with content, social media and growth strategies