@zdizn
“ICCM and the Culture Strategy: Winning Mindshare Before Winning the Market”
Most projects on Base compete for liquidity.
@iccm.eth competes for mindshare - and that’s why they’re winning.
While others chase hype cycles, ICCM focuses on shaping culture:
showing up early on Farcaster
empowering creators instead of marketers
turning community signals into narrative power
Markets move fast.
But culture lasts.
And whoever wins culture… wins the market afterward.
ICCM isn’t playing the short game of attention.
They’re playing the long game of identity , and it’s working.
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