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Designed by Royalties Ecobranding under Sylvain Boyer, the Paris 2024 Olympic and Paralympic logo fuses a gold medal, Olympic flame, and Marianne to symbolize French liberty. Unveiled in 2019, its minimalist, Art Deco-inspired style reflects eco-branding goals and nods to the 1924 Games. While praised for sustainability and cultural meaning, it drew criticism for resembling commercial logos.
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