AI is causing a lot more conversions than you think. For every 36 sales showing in your analytics from AI, another 64 are probably happening because of AI, but it's just not getting the attribution. It's not just ChatGPT, it's also Gemini, Perplexity, Google AI Overviews, and even Meta AI. The same goes for organic social. It's causing a lot more conversions than your analytics is showing.
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for those who need to hear it: you don't have to pick a team, it's not government vs corporate, the allegiance is to a principal. sometimes you'll side with a gov, sometimes a corporation, sometimes neither. if you chose a side, choose the side of liberty.
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Adorable baby buddy
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