@victorhorace
New project airdrops often cluster during specific “bundling periods,” such as after funding announcements, during blockchain conference seasons, or in sync with network upgrades. Teams prefer these windows to maximize exposure when the broader crypto community is already paying attention. For example, a wave of DeFi and Layer-2 airdrops may follow Ethereum Devcon or Token2049 events. Coordinating multiple launches also benefits from shared marketing momentum—media outlets, influencers, and research groups are more likely to cover multiple token distributions in a short span. This timing creates a sense of urgency for users to claim rewards before missing out.