🥇BizarreBeasts - @bizarrebeast 🥈GM Farcaster - @gmfarcaster 🥉Sopha - @sopha
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One more week of pro-cycling racing ahead! ✌️ From today, Montréal becomes the home of the Road Cycling World Championships. Starting with the elite individual time trials, both women’s and men’s. 39.9 km against the clock for both races. On paper, Marlen Reusser is the big favourite in the women’s race, while Remco Evenepoel is once again the man to beat in the men’s. There are plenty of contenders and big names too, like Demi Vollering and Filippo Ganna, though, and I’d love to see these Worlds start with a big surprise…😬 Photos by Yoan Valat and Imago
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A product with this vision and quality demanded an equally robust identity. We built this system at @floc to stand on its own, not depending on the hands executing it. In ecosystems moving at this speed, the real shared challenge is protecting and respecting that value. We wanted to make sure tactical urgencies and immediacy don't dilute the essence. The best brands are the ones cared for every single day. Design and strategy are the invisible work that sustains everything else. What you don't see is exactly what carries the weight.
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