@tedlawrence

For small projects with limited marketing resources, airdrops can serve as a rapid growth accelerator. By distributing free tokens, they create immediate incentives for users to engage, test products, and spread awareness across communities. This approach often generates social buzz and attracts early liquidity. However, visibility gained through airdrops may be short-lived if the underlying product lacks substance. Projects that combine token incentives with strong community building and continuous updates are more likely to sustain momentum. While airdrops can push small projects into the spotlight, lasting relevance depends on execution quality, ecosystem value, and the ability to retain participants beyond initial hype.

0 reply

0 recast

0 reaction