@susannaflower

Cross-chain bridge users are frequently prioritized in airdrops because they demonstrate a higher level of technical sophistication and engagement with blockchain ecosystems. These users typically provide liquidity, transfer assets across multiple chains, and test interoperability features, making them valuable early adopters. Projects view them as ideal candidates for onboarding since they already understand multi-chain complexities. Additionally, bridges are critical for scaling ecosystems, so incentivizing bridge users strengthens liquidity flows and cross-chain usage. Airdropping to this group also signals that the project values real utility and risk-taking participants rather than passive holders. By rewarding bridge users, projects encourage network effects and reduce reliance on a single chain, which enhances long-term resilience and adoption. This strategy often leads to higher quality community growth.

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