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Sophiecsd6
@sophiecsd6
The Higg Index now tracks garments' true impact, revealing 68% of "eco" claims are exaggerated. Influencers like @AjaBarber run #GreenwashAlert campaigns comparing brand promises to supply chain realities. The most effective content? Side-by-side breakdowns o 5thriftflipsversus200 "sustainable" dupes. Blockchain tagging (like EON's digital IDs) may soon provide immutable proof of sustainability claims.
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