@sophiaeee
Tourism has fully integrated into the data economy. Big data analytics now drive personalized experiences, from AI-powered recommendations to real-time demand forecasting, transforming traditional services into dynamic, experience-led models. Social media insights, IoT sensors, and cloud platforms enable sustainable practices, economic optimization, and visitor behavior tracking—boosting efficiency and resilience. In 2025, tools like predictive pricing and sentiment analysis have made data indispensable for global destinations, fostering growth amid rapid changes.https://the-outbox.com/how-big-data-transforms-tourism-industry/
https://www.futuremarketinsights.com/reports/big-data-analytics-in-tourism-overview-and-trends-analysis
https://pmc.ncbi.nlm.nih.gov/articles/PMC11065292/
https://www.tandfonline.com/doi/full/10.1080/1331677X.2022.2094443
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