@sebastienborget
In the current ICO season, where some projects are raising at billion-dollar FDV without any live product at all, Sport's ICO seems reasonable at $60m FDV with a live product and proven PMF.
The con of a small raise is that, besides curated community members, only a limited number of users can get an allocation, but IMO, it's a much better model than projects raising ICOs at billion-dollar valuations and still ending up failing to gain any traction, meanwhile also limiting any upside for future stakeholders since that vaporware is already trading at a multi-billion-dollar valuation.