@sanuda2002

Business firms heavily invest in information systems to achieve six strategic business objectives 1. Operational excellence 2. New products, services, and business models 3. Customer and supplier intimacy 4. Improved decision making 5. Competitive advantage 6. Survival 1. Operational excellence Using IS to make business processes faster, cheaper, and more efficient 2. New products, services, and business models Helping businesses innovate and create new ways to deliver value. Enabled by technology 3. Customer and supplier intimacy Building stronger relationships by understanding needs and improving service Serving customers raises revenues and profits Better communication with suppliers lowers cost 4. Improved decision making Providing accurate, real-time data so managers can make smarter choices. 5. Competitive advantage Gaining an edge over competitors through technology and better performance 6. Survival Staying in the game when technology becomes essential just to keep up with others

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