We often talk about marketing, growth, and adoption in tech. But most new technologies don’t spread through advertising, they spread through trusted people inside real communities. That’s why athletes and sports communities can play a much bigger role in innovation adoption than traditional marketing. Some thoughts on this.
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This article came from conversations, real projects, and seeing what works (and what doesn’t) in sports. Sharing my perspective here https://paragraph.com/@ayastudio/sports-dont-need-web3-web3-needs-to-understand-sports?referrer=0x94A6556585b481468c6Da3Ce0bDe8B8b9b8B583C
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365 new opportunities ⌐◨-◨ Happy New Year ✨️
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