Send this to someone you wanna annoy
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Astronauts splash down near California after International Space Station's first medical evacuation
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Google just quietly changed how brands find buyers who are ready to convert. Demand Gen is built for the moment before someone searches. It reaches people who are already in consideration mode, even if they’ve never heard of your brand yet. And it does it across YouTube Shorts, in-stream video, Discover, and feeds, all in one campaign. This isn’t search. This is storytelling at scale, with digital-level targeting. Video, images, and text working together to build emotion, interest, and demand before the click ever happens. If you’re only running search ads, you’re showing up too late.
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