Very Internet Person

there are no winners in a beige war

"The same systems that give Gifford and Sheil their jobs also create the environment where two people can appear to live identical lives, hawking the same clothing, jewelry, and home goods to viewers stumbling upon their videos. Influencers becoming mirror images of each other is a feature, not a bug, of algorithmic tastemaking tuned for scale rather than unique identity."

there are no winners in a beige war

"The same systems that give Gifford and Sheil their jobs also create the environment where two people can appear to live identical lives, hawking the same clothing, jewelry, and home goods to viewers stumbling upon their videos. Influencers becoming mirror images of each other is a feature, not a bug, of algorithmic tastemaking tuned for scale rather than unique identity."

https://www.theverge.com/news/676357/amazon-influencer-lawsuit-beige-clean-girl-copyright-dismissed