@racsfhel
Sustainability metrics are moving from soft PR to hard financial analysis. Investors want to know whether carbon cuts, recycled content, or resale programs drive margins, reduce risks, or enhance resilience. DPP integration allows clearer measurement: cost savings from material efficiency, higher sell-through on traceable collections, or lower penalties from non-compliance. The key is translating ESG efforts into ROI language—showing how transparency builds brand equity and secures regulatory advantage. In volatile markets, investors reward clarity. Brands that link sustainability to profitability will attract stronger capital flows, proving green strategy is not charity but financial strategy.
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