@rachelw
I’ve spent the past 18 months working on a CPG seaweed product. From farm to formulation, lab to consumer testing, it’s a whole new world for me, having come from art and tech.
It’s been challenging, to say the least. We dealt with a failed crop that set us back a year and pushed us to think more expansively about supply chain. We traversed the country to secure a mission-aligned 3PL and grappled with all the paperwork and compliance requirements this space demands.
It has also been an incredible adventure, one that has brought new friends, coast-to-coast travel, and an obsession with the healing potential of our magical sea fronds.
We now have a killer team, amazing advisors, and a product ready to go.
Really excited for this next chapter. We’re heading into Q2 investor meetings and also exploring opportunities for collaboration, product placement, and UGC.
If any of that resonates, let’s connect!
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