@popy789

There's a moment in every industry shift when you can feel the old system starting to crack. Not collapse overnight, just... crack. The weight of too many middlemen, too much opacity, too many creators doing the actual work while someone else captures the value. That crack is exactly where Rally lives. I've watched Web3 marketing run the same playbook for years. Project raises funds, hires agency, agency calls their KOL roster, KOL posts something forgettable, nobody can prove it did anything, everyone moves on. The creator got a flat fee. The agency kept the margin. The community got noise.

0 reply

0 recast

3 reactions