Liquidity fragmentation across CEXs/DEXs means price inefficiencies. High slippage or thin books during volatility highlight the need for adaptive strategies and real-time liquidity aggregation tools.
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Airdrops targeting specific industries or verticals—like DeFi or GameFi—can drive adoption in those niches and position the project for integration in real-world applications.
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Reputation management shapes public perception and trust.
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